"A reviewer once referred to Lana Rigsby, one of design’s most articulate practitioners and advocates, as “The Velvet Hammer”—a comment that delighted her. “How do you use design to reach people?” she asks. “By catching them off guard, surprising them, seducing them… then telling them something new in a way they’ll remember.” She feels it’s a good description of her firm’s work. In a presentation at Portfolio Center this week, she talked about why.”
Poster designed by: Lana Rigsby and Carmen Garza